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Always love reading about Social and Creators through your substack content Lia, thankyou.

I was hoping to also understand how creator economy is working in the Travel Space.

Expedia has launched a Travel creator program and they have an amazon equivalent storefront concept called Travel Shops any insights??

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Thanks! I saw the Expedia news a few weeks ago but haven’t talked to them to get any extra info first hand. I love the concept. People are more likely to trust recommendations from people they relate to so it makes a lot of sense.

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Would be great if you could share how the Travel Space is evolving and bringing creators into the center of helping travelers plan a trip! 😬

PS: Expedia also launched a video program. https://affiliates.expediagroup.com/travel-video

Gives me $150 for each accepted video of a hotel property.

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