What’s this all about?

Welcome! My name’s Lia Haberman and I created ICYMI as a quick and easy-to-read resource for creators, marketers and anyone who may be great at creative content and building communities but doesn’t have time to keep track of all the industry changes.

I’m CMO at Fit Body App and an Adjunct Professor of Social Media and Influencer Marketing. I teach custom programs for UCLA and higher ed international institutions such as SKEMA Business School, Zhejiang University and Universidad Camilo José Cela.

I’m a Professional Member Advisor of the American Influencer Council and on the board of Social Media Club LA.

Stay up-to-date

Subscribe to get full access and never miss an update. Every new edition of the newsletter goes directly to your inbox Friday morning.

Here’s what people are saying: